Goodman Side-Discharge Training – at Johnstone’s 50th Anniversary Event

September 24, 2025 @ 8:30 am - 9:30 am - Pinnacle Center Hudsonville

Join us for an in-depth, interactive sales training session focused on Inverter Side Discharge Units—the products that are setting dealers apart in today’s competitive market.

  • Training Topics
  • How Inverter technology works and why it’s a game-changer in driving high SEER sales
  • Proven sales strategies to position Side Discharge units as a premium, profitable solution
  • Best practices for overcoming objections and highlighting unique value to homeowners
  • Tools to increase dealer profitability while elevating customer satisfaction
This is more than product knowledge—it’s about learning how to confidently communicate the features, benefits, and competitive advantages that make Inverter Side Discharge the clear choice.  Walk away with practical tips, sales tools, and messaging frameworks you can put to use immediately to grow your business and stand out in the market.

Instructor:   Jarret Stone – Goodman Product Specialist

Includes:  class handouts, refreshments

Note:  FREE training class – limited space!  RSVP TODAY to guarantee a spot.

Date & Time:  September 24th, 8:30am-9:30am

Location:  Pinnacle Center 3330 Highland Drive / Hudsonville MI 49426 in the Garden Executive Room

Registration is closed for this event.

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